Readers trust news less when AI is involved, even when they don’t understand to what extent

Researchers have published two studies in which they surveyed readers on their thoughts about AI in journalism. When provided a sample of bylines stating AI was involved in producing news in some way or not at all, readers regularly stated they trusted the credibility of the news less if AI had a role. Even when they didn’t understand exactly what AI contributed, they reported less trust and that ‘humanness’ was an important factor in producing reliable news.
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